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Twitter LogoSo, I’ve had a Twitter account for a while now … (2 actually) … I’ve found people, businesses, organizations, hash tags etc. that I follow. I log into my account and I browse. For the past 2 years, other than tweeting a link to a blog post, I’ve (personally) been a Twitter voyeur … but no longer!

I was watching football last night and figured I’d see what people were saying about the game … I wanted a larger perspective than what my Facebook Friends would have to say, so I opened my Twitter App on my I-Phone and went with what I thought would be an active hash tag. (I started with #Tebow).

To my surprise, I enjoyed the community … the wise cracks, cajoling and cheering … It improved the experience of sitting home and watching the game … I quietly posted a note about how watching football still wasn’t for me … no hash tags … just a thought on my own feed, sent out to those few people out there following me. To my surprise, a friend jumped right in … and there I was Tweeting, just like that.

I can now see the fun of Tweeting … how you really do need to develop a different personality for Twitter than other Social Media outlets. The pace is quick, you benefit from being succinct and clever … You create community not only with people you know but by common interests.

This is the power of Twitter … And this is why, if you’re anything like me, it is time to dip your toe into the water, open that account and poke around the Twitter-verse!

Not sure where to start? Follow Me!

CreativeRelief

ChrisKoenig55

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LOVE, LOVE, LOVE this article. Did I mention I loved it? Whenever we meet with a new client interested in sticking their toe into the social media pool, we run into the same questions and concerns. Can you use Facebook as strictly an information outlet without interaction? Of course. Will it be as effective and beneficial to your company? Absolutely not. Embracing social media and “being social” online is tough for many, but if you want to be seen and heard it is necessary. Have a look at these 5 pitfalls posted on Mashable.com and let us help you avoid or overcome them.

http://mashable.com/2011/04/02/5-facebook-marketing-mistakes-small-businesses-make/

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So, when talking about social media for business, we talk a lot about Facebook, Twitter & LinkedIn, but what about YouTube? There are lot of great ways to promote your business with video … from giving prospective customers a tour of your business, to creating a library of content that explores your products or services. This content can be shared on your blogs, Facebook pages, Twitter accounts, even your LinkedIn profiles. The attached article from Smedio gives some great ideas about how to use YouTube for your business.

http://smedio.com/2011/02/02/7-ways-to-use-youtube-in-your-business/

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I just found this great study that the Harvard Business Review did on Social Media and business. They surveyed 2100 subscribers to their magazine or email newsletter in July of 2010. The analysis of the results are really interesting and they have created some very useful graphs that pinpoint the mindset of business owners and their feelings / attitudes towards Social Media. Check it out … see if your attitude about social media fits with their results ..

http://bit.ly/dTOKMU

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